Spotlight: Playa Bowls

By Ali J. Taylor on Nov 16, 2017 12:17:00 PM

Building a brand and creating a culture via social media 

It All Started With A Pop Up Stand

My first visit to Playa Bowls was in September of 2016 with my father. We met up at the Belmar location to grab a quick lunch together. My dad could not stop gushing about the uniqueness of their acai bowls as I glazed over a wide array of menu options. Playa Bowls catered to a niche in the market for acai products by offering consumers a product uncommon to the Jersey Shore. The support and love of the company has helped the business grow and extend into 21 operating locations throughout New Jersey and New York with even more locations coming soon.

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Spotlight: What Sugarfina Taught Us About Having A Social Media Branding Strategy

By Ali J. Taylor on Sep 20, 2017 10:42:53 AM

Each month we’ll feature a brand that we admire and write about what marketing and branding lessons and techniques we’ve learned from their example.

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